Import Promotion Desk (IPD) supports exporters from Ecuador and seven more partner countries at the international trade fair for fruits and vegetables

Bonn/Berlin, 16.01.2020 – Ecuador is known for its biodiversity and offers a wide range of tropical fruits. The South American country lives up to its reputation at this year's Fruit Logistica, which takes place in Berlin from 5. to 7. of February. With bananas, pineapples, pitahayas, physalis and passionfruit, the exhibitors present a richly filled fruit basket (Hall
21 Booth B‐06). Import Promotion Desk (IPD), the German initiative for import promotion, has been supporting the partner country of this year's Fruit Logistica for two years now, and
accompanies producers to the European market. This year the IPD brings six companies from Ecuador to the international trade fair. In total, over 40 companies from eight IPD partner countries ‐ from Egypt, Ethiopia, Ecuador, Côte d`Ivoire, Ghana, Colombia, Peru and the Ukraine ‐ will present their range of fresh fruits and vegetables in Berlin.

Import Promotion Desk (IPD) focuses on organic products: Tropical fruits and high-quality vegetables and herbs from developing and emerging countries

Bonn/Berlin, 17 September 2019 - The demand for organic quality in the fruit and vegetable sector is growing steadily. Experts expect an annual increase of 9 percent each over the next five years (study "Global Organic Fruits and Vegetables Market - Growth, Trends, and Forecast" by the market research company Research and Markets). The Import Promotion Desk (IPD) takes advantage of this trend and supports companies from developing and emerging countries in the certification and marketing of organic products. At this year's Fruit Attraction, which will take place from 22 to 24 October in Madrid, the partner for import promotion will place a special focus on the organic segment from South America and Africa. (Hall 4, Booth E07)

The Import Promotion Desk brings exporters from seven developing and emerging countries to the international trade fair for fruit and vegetables.

Bonn/Berlin, 21.01.2019 – Strawberries and blueberries are highlights at the country stand of Ethiopia (Stand 26 | F‐28) at this year's Fruit Logistica, which takes place from 6 to 8 February 2019 in Berlin. The exhibitors from Ethiopia bring a wide range of berries to the fair, including San Andreas, Sweet Ann and Montery Strawberries. Due to the climate conditions, berries in Ethiopia can be cultivated in Ethiopia all year round in high quality. Other products such as beans, physalis, prickly pears and sugar snap are also exhibited by the companies from the African hinterland at the Ethiopian Horticulture Producers Exporters Association (EHPEA) stand, organized with the support of the Import Promotion Desk (IPD). The German partner for import promotion also presents exporters from Egypt, Ecuador, Colombia, Mozambique, Peru and Tunisia and a wide range of regional products.

German import promotion initiative is now active in 13 countries and 5 sectors

Bonn/Berlin, 25.07.2018 – Since 2012, the Import Promotion Desk (IPD) has assisted small-to-medium-sized enterprises in selected developing and emerging counties to ac-cess the European market. In its third project phase, the IPD expands activities to 13 partner countries and five sectors. The IPD supports export companies on the so-called "last mile"– it accompanies producers to the European market, arranges contacts with importers, thereby closing a strategic gap at the interface of development cooperation and foreign trade.

The International Banana Congress, organised by the Association of Ecuadorian Banana Exporters (AEBE), will be held online for the first time this year. Under the motto "Banana Time", producers, exporters, buyers, consultants, packaging and logistics companies will meet on the specially created platform from 5 to 8 October 2020.

Further information and the possibility to register can be found here: www.bananatime.ec

Our Sourcing und Matchmaking continues

Many of the international trade fairs that serve as important contact exchanges have been adjourned or cancelled. The search for new products and new suppliers is more difficult.
IPD supports importers and exporters during this time with a virtual b2b event. Our exporters present food ingredients such as natural extracts and sweeteners, vegetable and fruit powders as well as oilseeds and high-quality oils.

From November 30 to December 11, 2020, IPD networks online importers with carefully screened exporters from Ecuador, Côte d'Ivoire, Ghana, Indonesia, Colombia, Sri Lanka, Tunisia and Ukraine.

All IPD companies were visited and checked by IPD before the pandemic. Thus ensuring they are equipped with the required certificates for the European market and are familiar with the demands of the European trade sector. Immediately before and during the virtual event IPD will offer practical support for the online meetings, including e.g. compilation of current market information, technical support and sales training for successful communication with potential customers.

Are you an exporter based in one of our partner countries? And would you like to export your products to Europe? To enter the selection process, please contact us.

Karen Dall

Get to know the fruit and vegetables market in Europe - virtual!
Make promising contacts to European importers!

The international trade fair for fresh fruit & vegetables, the "Fruit Attraction", will be a virtual event this year. From 1 October, the new digital platform "Fruit Attraction LIVEConnect" will offer importers and exporters the opportunity to network online.

In 2020, IPD will present reliable exporters of high-quality fruit and vegetables from Egypt, Ethiopia, Ecuador, Ghana, Colombia, Peru and Ukraine on this digital platform.

All exporters are carefully prepared by IPD. Thus ensuring they are equipped with the required certificates for the European market and are familiar with the demands of the German trade sector.

Immediately before and during the virtual trade fair IPD will offer practical support for the exhibition, including e.g. compilation of current market information, technical support and sales training for successful online communication with potential customers.

Are you an exporter based in one of our partner countries? And would you like to present your products at Fruit Logistica? To enter the selection process, please contact us.

Linda Mense

www.fruitattraction.com

P.S. The next personal edition of the Fruit Attraction fair, organised by IFEMA and FEPEX, will take place from 5 to 7 October 2021.

Exporters from developing countries (DCs) can profit from the growing German imports of fresh avocados. Good opportunities exist for ready-to-eat avocados. Additionally, DC exporters can differentiate themselves on the market with organic certification.

Consumer demand for fresh vegetables, combined with trends for convenience, consumer experience and innovation, has led to a new segment for luxury fresh vegetables: baby vegetables. The German market offers opportunities for baby carrots (as a snack), baby courgettes (used in Mediterranean cuisine) and baby corn (for Asian stir-fry dishes).

Beans and pulses are among commonly eaten vegetables in Germany. Try to add value to these commodity products to differentiate yourself on the market, for example with storytelling and employing social and environmental practices. Target the German market in the long off-season in European production (October – June).

Imports of fresh berries into the European market from developing countries have doubled over the past five years. Berries are increasingly offered as a convenient and healthy snack, seducing shoppers into buying them. Although many berries are grown in Europe itself, demand is much higher than European production and imports from developing countries are filling in the gap.

Read full document on CBI.eu

Which fruits and vegetables are in season in which country?
Which products are available in the IPD partner countries?  
Inform yourself!

A survey conducted among business leaders in Germany revealed that 86% of all of them consider trade fairs as one of the most important tools in the sourcing and procurement process.1 For a simple reason: business is done between humans. People want to meet each other, see each other and get to know each other. Especially in a world that is characterised by growing digitalisation, real-life experiences make the difference.

Participation at a foreign trade fair is a not all that difficult. However, it requires good planning and meticulous execution. Especially for small and medium-sized enterprises (SMEs), planning a participation at a foreign trade fair may be a daunting task.
This guide is intended to help SMEs approach this task successfully.

IPD procures new trade partner for the Ethiopian exporter GreenPath Food

GreenPath Food is Ethiopia’s first – and, up until now, its only – certified EU-organic producer and exporter organisation in the fruit and vegetable sector. Import Promotion Desk (IPD) added the company to its export promotion programme in 2017. With support of IPD, GreenPath Food was able to raise awareness for its products at European trade fairs and to establish successful trade relations. For two years now, they have been in close cooperation with the Hamburg-based import organisation ElbeFruit Europe, which markets EU-organically certified avocados, vegetables and fresh herbs from GreenPath Food in German-speaking countries. Their cooperation in the organic trade sector opens up new opportunities for both partners.