The world's leading international exhibition of fresh produce

Fruit Logistica in Berlin/Germany attracts around 3.239 exhibitors and over 70,000 visitors every year. Companies from across the entire fresh produce sector – from global players to small and medium-sized enterprises and organisations from all over the world – get an overview of the latest innovations, products and services from every link in the international supply chain. This fair thus offers ideal networking and contact opportunities to key decision-makers in every sector of the industry.

In 2019, as in previous years, the IPD will present carefully selected exporters of exotic fruit and vegetables from Ethiopia, Egypt, Tunisia, Columbia and Peru at Fruit Logistica.
The contribution of the Ethiopian exporters is promising, they will showcase their premium product range – from strawberries, fresh herbs and melons to sugar snap peas.

All exporters presented are carefully prepared by the IPD. Thus ensuring they are equipped with the required certificates for the European market and are familiar with the demands of the German trade sector.
Immediately before and during the fair the IPD will offer practical support for the exhibition, including e.g. compilation of current market information, guidance on stand decoration, sales training for successful communication with potential customers.
Through targeted matchmaking, the IPD will network these exporters with suitable importers in the EU, arranging initial contacts before the fair, organizing and accompanying b2b meetings during the exhibition and supporting the follow-up after the fair is over.

Detailed information about the exporters and their product range will be available in January.

Are you an exporter based in one of our partner countries? And would you like to present your products at Fruit Logistica? To enter the selection process, please contact us.

Linda Mense

www.FruitLogistica.de

Achieve new contacts to potential buyers in the EU
Make your sales talks effective and successful
Generate sustainable profits.

These are the goals of face-to-face contact at an international trade fair like FRUIT LOGISTICA in Berlin/Germany.
But how to negotiate with European buyers? How to present your products attractively in a short time? How to master difficult dialogues? What are the business practices concerning communication, understanding of time, social manners, and negotiation strategies?

In order to be prepared for these issues, the IPD organises a sales training for exporters participating in the IPD programme. This specialized training provides you with the skills, concepts and methods that will help you influence the decisions of your counterparts and enhance the prospects of your trade fair participation. The IPD experts will equip you with tools and techniques to present your products to European buyers in a way that they are familiar with – so that intercultural differences will not have  a negative influence on your business talks.

During FRUIT LOGISTICA, the exporters can put their newly acquired skills into practice. For this, IPD experts accompany pre-arranged meetings with potential European buyers and give direct feedback. With this preparation, business with German and European importers runs smoothly and without any trouble.

Are you an exporter based in one of our partner countries? And would you like to participate in the IPD programme? To enter the selection process, please contact us.

Linda Mense

Consumer demand for fresh vegetables, combined with trends for convenience, consumer experience and innovation, has led to a new segment for luxury fresh vegetables: baby vegetables. The German market offers opportunities for baby carrots (as a snack), baby courgettes (used in Mediterranean cuisine) and baby corn (for Asian stir-fry dishes).

Imports of fresh berries into the European market from developing countries have doubled over the past five years. Berries are increasingly offered as a convenient and healthy snack, seducing shoppers into buying them. Although many berries are grown in Europe itself, demand is much higher than European production and imports from developing countries are filling in the gap.

Read full document on CBI.eu

The European market for fresh chilli peppers is a specialised market, which is supplied primarily by producers in Southern Europe, Turkey and Northern Africa. Opportunities can be found in specific varieties.

Read full document on CBI.EU

The European market for exotic roots and tubers is small but growing. Cassava and yams are the biggest sellers. Volumes of taro, yautia or malanga and other roots that are less well known in the European market, are still very small. The main market are ethnic food shops and restaurants, but increasing interest in exotic vegetables and stimulating consumer awareness of the culinary possibilities can help develop the market channels for exotic roots and tubers.

Read the full document on CBI.eu

Which fruits and vegetables are in season in which country?
Which products are available in the IPD partner countries?  
Inform yourself!