Events

We call it matchmaking - our customers: ”Nice to meet you.“

There is nothing to replace a face-to-face meeting and a direct exchange of information and genuine insights. So get to know your new customers directly through the IPD.

Direct B2B meetings at trade fairs and purchasing trips

By tailor-made matchmaking, the IPD facilitates direct B2B meetings and long-term business contacts to reliable buyers. We organise the participation in international trade fairs for our exporters.

With our purchasing trips we take interested buyers directly to the suppliers in our partner countries. This enables buyers from Europe to obtain first-hand information on product quality and production conditions in the respective field. Suppliers can discuss and negotiate requirements and offers with prospective customers on the spot and in concrete terms.

Our individual trainings and workshops also provide you with the necessary expertise in quality, process and export management to enable you to export to the EU with lasting success.

Trade Fairs

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Seminars and Workshops

Trainings in Europe

Sales training at trade fairs

 

Achieve new contacts to potential buyers in the EU.
Make your sales talks effective and successful.
Generate sustainable profits.


These are the goals of face-to-face contact at an international trade fairs.
But how to negotiate with potential European buyers and tour operators? How to present your products and services attractively in a short time during a meeting? How to master difficult dialogues? What are the business practices in Europe concerning communication, understanding of time, social manners and negotiation strategies?

In order to be well prepared for those issues, the IPD organizes sales trainings for exporters and tour operators participating in the IPD programme.
Those specialized trainings provide companies from our partner countries with the skills, concepts and methods which will help to influence the decisions of the counterparts and enhance the prospects of the trade fair participation.

The IPD experts will equip you with different tools and techniques to present your products and services to European buyers in a way that they will be familiar with – so that intercultural differences will not have a negative influence on your business talks. 

During the trade fair, you can put your newly acquired skills into practice. For this, IPD experts accompany pre-arranged meetings with potential business partners and give direct feedback. With this preparation, business with European buyers run smoothly and without any trouble.

Do you operate in one of the five sectors in our partner countries? And would you like to participate in the IPD programme? To enter the selection process, please contact us.

Contact

Selling Missions

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Events by our partners

 

IPD Partner leverist.de supports during Corona crisis

leverist.de connects companies with concrete business opportunities in developing and emerging countries. On the new Covid-19 topic page, companies and development cooperation can publish their concrete needs and solutions in the current crisis. Companies from all over the world can find these needs and get in touch directly with the respective contact persons.
Please find more information HERE.

News

 
Bonn/Berlin // 30.06.2022

IPD welcomes Kenya as new partner country

First fact finding missions for cut flowers and fresh produce very successful

Bonn/Berlin, 30.06.2022 - Import Promotion Desk (IPD) is expanding its commitment and includes Kenya as the 15th partner country in its programme. On the first Fact Finding Missions, IPD experts met promising producers of cut flowers and fresh produce. A total of 13 companies were initially selected for IPD's matchmaking program. The import promotion initiative connects producers from developing and emerging countries with European importers. IPD will present the new companies to European companies at the international trade fairs in autumn.

 
Bonn/Berlin // 28.06.2022

BIOFACH 2022: “Organic Sourcing for Development”

IPD and GIZ present great organic variety from 15 developing and emerging countries

Bonn/Berlin, 28.06.2022 - More than 170 products from over 60 companies from 15 countries - a huge variety of products are brought by Import Promotion Desk (IPD) and Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) to this year's Biofach, which takes place from July 26 to 29 in Nuremberg. Under the motto "Organic Sourcing for Develop-ment", they will be showcasing the huge organic potential from developing and emerging countries at their joint stand. Many companies from the two IPD partner countries Sri Lanka and Indonesia come to Biofach. They will be presenting specialties that are in high demand, including special spices and essential oils, coconut products and processed tropical fruits. Another focal point is the range of products from Ukraine. In addition, companies from IPD partner countries - Egypt, Ethiopia, Ecuador, Ghana and Tunisia - will bring their natural ingredients to Nuremberg. All producers have been carefully selected by IPD, are certified organic and can meet the high quality and quantity requirements of European buyers.

Bonn/Berlin // 05.04.2022
 
Bonn/Berlin // 05.04.2022

Virtual FAM Trip to Ecuador

Import Promotion Desk invites to virtual FAM trip to the land of four worlds
A webinar introduces tour operators to exceptional tourism companies and sustainable offerings from Ecuador.

Bonn/Berlin, 05.04.2022 - The Import Promotion Desk, an initiative of the German Federal Ministry for Economic Cooperation and Development, invites European tour operators to a virtual trip through the country of the four worlds. The virtual FAM Trip to Ecuador takes place on 5 May from 3.00 to 4.30 pm (CET) and explores the four different nature areas of Ecuador: the rain forest of the Amazon area, the culture and landscape of the Andean highland, the Pacific coast as well as the flora of the Galapagos islands.

 
Bonn/Berlin // 15.03.2022

Fruit Logistica 2022: Diversity from Africa

Tropical fruits, fresh herbs and a large selection of vegetables
The Import Promotion Desk (IPD) highlights the potential of trade partnerships with producers from Egypt, Côte d’Ivoire, Ghana, and Morocco

Bonn/Berlin, 15.03.2022 – The Import Promotion Desk (IPD) presents tropical fruits, fresh herbs and a large selection of vegetables – partly in organic quality – from its African partner countries at Fruit Logistica, which takes place in Berlin from 5th to 7th April. The producers from Egypt, Côte d'Ivoire, Ghana, and Morocco have been carefully selected by IPD experts and are certified according to international standards such as GLOBALG.A.P.

"As an import promotion initiative, we make sure that the companies in the IPD program meet the quality requirements of European buyers and can supply necessary trade volumes", says Dr Julia Bellinghausen, head of IPD. "Other good arguments for importing from Africa are its seasons, the associated strategically favourable harvest periods for fruit and vegetables, as well as short distances."

At this year's Fruit Logistica, IPD supports around 24 producers from developing and emerging countries – in addition to African exporters, also companies from Ecuador, Colombia and Peru.

 
Article // 08.03.2022

International Women`s Day: Economic participation promotes growth

"Powered by women": economic power of women in developing and emerging countries

Women in developing and emerging countries play an important and often underestimated role in care-giving and securing their family’s income. They work in the farming industry, in processing and in sales. But still it is generally women who have little access to education, land ownership and bank loans. The economic potential of women remains untapped. Equitable participation in economic life would not only improve women’s rights but also promote economic growth in these countries.

To mark International Women’s Day, Import Promotion Desk (IPD) presents three female entrepreneurs from Ethiopia, Sri Lanka and Colombia, who illustrate the enormous potential of women’s participation in economic life. IPD is active in 14 developing and emerging countries, supporting small and medium-sized companies with exports to the European market. The initiative is implemented by the globally active development organisation of German industry, sequa gGmbH, in close cooperation with the Federation of German Wholesale, Foreign Trade and Services (BGA). IPD is funded by the Federal Ministry for Economic Cooperation and Development (BMZ).

Publications

 
Technical Wood: Brochure

Guide to the EUTR – European timber regulation

With the entry into force of the EU Timber Regulation (EUTR) in March 2013, a crucial step to combat global illegal logging was taken and thus public acceptability of wood as material from renewable resources was improved. The EUTR bans illegal timber in the EU and obliges anyone who places timber or timber products on the European market for the first time to assess the risk of those products coming from an illegal source and to reduce any identified risk.

Product Fact Sheet
 
Product Fact Sheet

Cherimoya in Germany

As one of the main European markets for exotic fruit, Germany offers interesting opportunities for cherimoya. Producers in Developing Countries (DCs) have most potential by differentiating their products with high quality and marketing stories.

Product Fact Sheet
 
Product Fact Sheet

Almond oil in Germany

Almond Oil is a niche market in Germany but the flavour is popular so there will be continuing interest in quality almond oils. It can be found in numerous market sectors and product applications. Its use has been driven by the increasing number of natural healthcare products and demand for healthy ingredients. DC exporters can find opportunities by keeping a close watch on the relevant growth sectors in which almond oil features and forming relationships with suppliers of related products.

 
Success Story

Legal and sustainable tropical timber from Peru

The Import Promotion Desk (IPD) and its partners in Peru support responsibly operating companies in their efforts to export certified timber products to Europe. An essential part of IPD’s work is to create awareness of European quality and sustainability standards in Peru’s private and public sectors. At the same time, the IPD provides German importers with an alternative buying market, which will allow them to optimise their purchasing activities and increase their product variety. In this way, international development cooperation and import promotion go hand in hand.

 
Product Fact Sheet

Asphaltum / shilajit / stone oil

More and more European consumers are interested in non-Western health solutions. Those of an Ayurvedic tradition are often used in conjunction with wider lifestyle choices, encompassing nutrition, exercise and meditation, but products such as shilajit are also used in food supplements outside of this tradition. Cosmetics with shilajit are also marketed in Germany. The German market is less developed than the UK and especially Eastern European markets but does offer opportunities. German market entry can also take place through manufacturers in these other markets.

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