Events

We call it matchmaking - our customers: ”Nice to meet you.“

There is nothing to replace a face-to-face meeting and a direct exchange of information and genuine insights. So get to know your new customers directly through the IPD.

Direct B2B meetings at trade fairs and purchasing trips

By tailor-made matchmaking, the IPD facilitates direct B2B meetings and long-term business contacts to reliable buyers. We organise the participation in international trade fairs for our exporters.

With our purchasing trips we take interested buyers directly to the suppliers in our partner countries. This enables buyers from Europe to obtain first-hand information on product quality and production conditions in the respective field. Suppliers can discuss and negotiate requirements and offers with prospective customers on the spot and in concrete terms.

Our individual trainings and workshops also provide you with the necessary expertise in quality, process and export management to enable you to export to the EU with lasting success.

Trade Fairs

Trade fair in Cologne/Germany // 01.09. - 03.09.2019

spoga+gafa 2019

 

What Europe appreciates: Garden furniture and floor coverings from sustainable forests

spoga+gafa impressively demonstrates its standing as the largest garden trade fair in the world.
Cologne is the place-to-be for everyone, who wants to make something happen in the garden.

At spoga+gafa 2019, IPD will introduce promising suppliers of garden furniture and floor coverings from Ecuador and Colombia.

All exporters presented are carefully prepared by the IPD. Thus ensuring they are equipped with the required certificates for the European market and are familiar with the demands of the European timber sector.
During the fair the IPD will offer practical support for the exhibition, e.g. compilation of current market information, guidance on the selection of products for presentation, sales training for successful communication with potential customers.

Through targeted matchmaking, the IPD will link these exporters with the right importers in the EU, arranging initial contacts before the fair, organizing and accompany-ing b2b meetings during the exhibition and supporting the follow-up after the fair is over.

Are you a timber supplier based in one of our partner countries? And would you like to exhibit your products at European trade fairs? To enter the selection process, please contact us:

Frank Maul

www.spogagafa.com

Trade fair in Cologne/Germany // 05.10. - 09.10.2019

Anuga 2019

 

Tap into the European market and make contacts.

Anuga – the world’s leading trade fair for the food and beverage industry.
This trade fair is the platform with around 7,400 exhibitors from more than 100 countries. It brings together over 165,000 trade visitors from 198 countries.

On Anuga, exporters get the opportunity to present their products so comprehensively in such a short period of time, win new clients and sales partners and get to know the latest European trends.

IPD will present promising suppliers from selected partner countries. From dried herbs over frozen fruit and vegetables to oils and teas – the exporters bring an extensive top-quality product range to Europe.

All exporters presented are carefully prepared by the IPD. Thus ensuring they are equipped with the required certificates for the European market and are familiar with the demands of the European trade sector. Immediately before and during the fair the IPD will offer practical support for the exhibition, including e.g. compilation of current market information, guidance on stand decoration, sales training for successful communication with potential customers.

Through targeted matchmaking, the IPD will network these exporters with the right importers in the EU, arranging initial contacts before the fair, organizing and accompanying b2b meetings during the exhibition and supporting the follow-up after the fair is over.

Are you an exporter based in one of our partner countries? And would you like to present your products at international exhibitions in Europe?

To enter the selection process, please contact us.

Tabea Mack

www.anuga.com

Trade fair in Spain/Madrid // 22.10. - 24.10.2019

Fruit Attraction 2019

 

Get to know the fruit and vegetables market in Europe!
Make promising contacts to European importers!


Fruit Attraction – one of the leading trade fairs of the fruit and vegetable sector. More than 1,600 exhibiting companies and 70,000 professionals from 120 countries will gather in Madrid, Spain.

During a guided visit to “Fruit Attraction”, export companies of fruit and vegetables – participating in the IPD programme – get the opportunity to meet relevant market participants directly and in one place.

The IPD conciliates appointments with potential business customers in the run-up to the trade fair – individually selected according to the exporters`offer.
Exporters of our partner countries will learn about the European fruit and vegetable market and get an exclusive first-hand insight into the European business environment.

In addition, we organise a visit to Madrid’s biggest wholesale market to get an insight on that distribution hub, which is to be differentiated from the other channels (such as hypermarkets or discounters).
Furthermore, the IPD arranges meetings with importing and distributing companies at the market.

Are you an exporter based in one of our partner countries? And would you like to participate in the IPD programme? To enter the selection process, please contact us.

Linda Mense

www.fruitattraction.com

Trade fair in Paris // 03.12. - 05.12.2019

Food Ingredients Europe 2019

 

Establishing contacts
Fi Europe & NI - the leading global event for supplements, nutraceuticals and functional food & beverages solutions – attracts a worldwide audience across the full spectrum of industry stakeholders responsible for the specification and development of new nutritional applications.

On the FiE 2019, the IPD will again support well-prepared export companies from selected partner countries at this international trade fair. They get the opportunity to exhibit their diverse range of products to the European market, win new clients and get to know the latest European trends.

All exporters presented are carefully prepared by the IPD. Thus ensuring they are equipped with the required certificates for the European market and are familiar with the demands of the European trade sector.

Immediately before and during the fair the IPD will offer practical support for the exhibition, including e.g. compilation of current market information, guidance on stand decoration, sales training for successful communication with potential customers.

Through targeted matchmaking, the IPD will network these exporters with the right importers in the EU, arranging initial contacts before the fair, organizing and accompanying b2b meetings during the exhibition and supporting the follow-up after the fair is over.

Are you an exporter based in one of our partner countries? And would you like to present your products at international exhibitions in Europe? To enter the selection process, please contact us.

Kathrin Seelige

www.figlobal.com

Seminars and Workshops

Trainings in Europe

Sales training at trade fairs

 

Achieve new contacts to potential buyers in the EU.
Make your sales talks effective and successful.
Generate sustainable profits.

These are the goals of face-to-face contact at an international trade fairs.
But how to negotiate with potential European buyers and tour operators? How to present your products and services attractively in a short time during a meeting? How to master difficult dialogues? What are the business practices in Europe concerning communication, understanding of time, social manners and negotiation strategies?

In order to be well prepared for those issues, the IPD organizes sales trainings for exporters and tour operators participating in the IPD programme.
Those specialized trainings provide companies from our partner countries with the skills, concepts and methods which will help to influence the decisions of the counterparts and enhance the prospects of the trade fair participation.

The IPD experts will equip you with different tools and techniques to present your products and services to European buyers in a way that they will be familiar with – so that intercultural differences will not have a negative influence on your business talks. 

During the trade fair, you can put your newly acquired skills into practice. For this, IPD experts accompany pre-arranged meetings with potential business partners and give direct feedback. With this preparation, business with European buyers run smoothly and without any trouble.

Do you operate in one of the five sectors in our partner countries? And would you like to participate in the IPD programme? To enter the selection process, please contact us.

Contact

News

 
Bonn/Berlin // 29.01.2019

ITB 2019: A wide range of offers for sustainable tourism

The Import Promotion Desk (IPD) introduces Ecuador as a nature destination with potential

Bonn/Berlin, 29.01.2019 – Volcanic mountain landscapes, wide beaches, the original Amazon region with its indigenous peoples, the city of Cuenca, certified by “TourCert” as the first sustainable destination of Latin America, and the well-known Galapagos Islands – with its diverse travel destinations, Ecuador’s country pavilion surprises at ITB 2019. The Import Promotion Desk (IPD), the German partner for sustainable tourism, will be represented for the first time at the leading trade fair for international tourism industry, which takes place from the 6th to the 10th of march in Berlin. The IPD is expanding its activities to the tourism sector and supports tourism professionals from developing and emerging countries in presenting their travel offers on the EU market and linking up with tour operators.

Bonn/ Nuremberg // 22.01.2019
 
Bonn/ Nuremberg // 22.01.2019

BIOFACH 2019: Exotic herbs, spices and oils

Import Promotion Desk supports organic producers from developing and emerging countries

Bonn/Berlin, 22.01.2019 – Coriander and Sesame oil from Egypt, cinnamon and coconut oil from Indonesia, ginger and Jatamansi oil from Nepal – the Import Promotion Desk (IPD) brings a wide range of exotic herbs, spices and oils to BIOFACH 2019. Around 40 companies from 12 countries will showcase their diverse range of organic products at the world´s largest trade fair for organic food with the support of the German partner of im-port promotion, which takes place from 13 to 16 February in Nuremberg. The products include herbs, spices and teas, essential and cold-pressed oils. In addition, the exporters will be presenting the regional specialties in organic quality at the joint stand shared by the IPD with the Deutsche Gesellschaft für internationale Zusammenarbeit (GIZ) (Stand 4 | 4-561) and at the respective national pavilions.

 
Berlin // 21.01.2019

Fruit Logistica 2019: Diversity of berries from Ethiopia

The Import Promotion Desk brings exporters from seven developing and emerging countries to the international trade fair for fruit and vegetables.

Bonn/Berlin, 21.01.2019 – Strawberries and blueberries are highlights at the country stand of Ethiopia (Stand 26 | F‐28) at this year's Fruit Logistica, which takes place from 6 to 8 February 2019 in Berlin. The exhibitors from Ethiopia bring a wide range of berries to the fair, including San Andreas, Sweet Ann and Montery Strawberries. Due to the climate conditions, berries in Ethiopia can be cultivated in Ethiopia all year round in high quality. Other products such as beans, physalis, prickly pears and sugar snap are also exhibited by the companies from the African hinterland at the Ethiopian Horticulture Producers Exporters Association (EHPEA) stand, organized with the support of the Import Promotion Desk (IPD). The German partner for import promotion also presents exporters from Egypt, Ecuador, Colombia, Mozambique, Peru and Tunisia and a wide range of regional products.

 
Bonn/Berlin // 04.10.2018

SIAL 2018: Product diversity from Ethiopia

Import Promotion Desk presents specialities from emerging markets and developing countries at the international food exhibition

Bonn/Berlin (Germany), 4 October 2018 – With “Worldwide Sourcing for Europe” as its motto, the Import Promotion Desk (IPD) together with the “Centre for the Promotion of Imports from Developing Countries” (CBI), an import promotion programme from the Netherlands, will present regional producers from emerging markets and developing countries at SIAL. The exhibition, the leading food exhibition, will take place from 21 to 25 October 2018 in Paris.
26 exporters from Egypt, Ethiopia, Colombia, Kyrgyzstan, Nepal, Peru, Tunisia, and Mozambique will offer a wide product range of regional specialities. A special focus at the IPD exhibition stand will be on the IPD partner nation Ethiopia: teff and spices, beans and pulses, seeds and oilseed – the Ethiopian companies demonstrate the product diversity of this African country.

 
Germany/Netherlands // 06.-10.08.2018

IPD exporters from Egypt and Tunisia visiting German and Dutch importers

Establishing contacts – presenting products – talking sales – this formed the focus of the Selling Mission to which IPD invited three Egyptian and two Tunisian suppliers to Europe. The exporters have been given the opportunity to present their products to interested importers from Germany and the Netherlands. Therefore, IPD has previously arranged meetings with suitable buyers.

Within five days, the international delegation has visited ten companies and presented their range of nuts and dried fruits in Frankfurt, Cologne, Hamburg, Amsterdam and other cities. The Egyptians particularly brought cashew cornels and dates as well as a wide range of different date products. The Tunisian on the other side encountered great interest with their organic certified products, including dried pomegranate seeds, dates and various date products. Both exporters and the visited importers have been very pleased with the outcome of the individually arranged B2B meetings.

“The personal visit to our company allowed us to comprehensively communicate our needs and requirements to the suppliers without any pressure of time. Thanks to the pre-selection of IPD, we can also be sure that the suppliers are reliable trade partners”, concludes Michael Hebendanz, CEO of Delphi Organic GmbH.

Furthermore, both sides praised the very suitable matchmaking conducted by IPD. Due to the carefully selected exporters, their product range coincided with the actual demand of the buyers. Thus the participants have been able to exchange their experiences directly and negotiate in a targeted manner. The basis for a long-term relationship has been build!

 

Publications

 
Technical Wood: Brochure

Guide to the EUTR – European Timber Regulation

With the entry into force of the EU Timber Regulation (EUTR) in March 2013, a crucial step to combat global illegal logging was taken and thus public acceptability of wood as material from renewable resources was improved. The EUTR bans illegal timber in the EU and obliges anyone who places timber or timber products on the European market for the first time to assess the risk of those products coming from an illegal source and to reduce any identified risk.

Product Fact Sheet
 
Product Fact Sheet

Avocado in Germany

Exporters from developing countries (DCs) can profit from the growing German imports of fresh avocados. Good opportunities exist for ready-to-eat avocados. Additionally, DC exporters can differentiate themselves on the market with organic certification.

Product Fact Sheet
 
Product Fact Sheet

Cherimoya in Germany

As one of the main European markets for exotic fruit, Germany offers interesting opportunities for cherimoya. Producers in Developing Countries (DCs) have most potential by differentiating their products with high quality and marketing stories.

Product Fact Sheet
 
Product Fact Sheet

Almond Oil in Germany

Almond Oil is a niche market in Germany but the flavour is popular so there will be continuing interest in quality almond oils. It can be found in numerous market sectors and product applications. Its use has been driven by the increasing number of natural healthcare products and demand for healthy ingredients. DC exporters can find opportunities by keeping a close watch on the relevant growth sectors in which almond oil features and forming relationships with suppliers of related products.

 
Success Story

Legal and sustainable tropical timber from Peru

The Import Promotion Desk (IPD) and its partners in Peru support responsibly operating companies in their efforts to export certified timber products to Europe. An essential part of IPD’s work is to create awareness of European quality and sustainability standards in Peru’s private and public sectors. At the same time, the IPD provides German importers with an alternative buying market, which will allow them to optimise their purchasing activities and increase their product variety. In this way, international development cooperation and import promotion go hand in hand.

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