Import Promotion Desk supports companies with virtual fairs and B2B meetings

Bonn/Berlin, 24.11.2020 – The corona pandemic poses challenges for companies worldwide: contact restrictions make international trade relations and the search for new products and reliable suppliers more difficult. Many of the international trade fairs that serve as important contact exchanges have been postponed. Import Promotion Desk (IPD), the import promotion initiative funded by the German Federal Ministry for Economic Cooperation and Development (BMZ), has developed a variety of online services to continue its work. In virtual meetings and trade fairs, IPD experts support German and European companies in opening up new supply markets and connect them with selected producers from developing countries and emerging nations.

IPD supports exhibitors from Sri Lanka and ten more partner countries at Biofach.

Bonn/Berlin, 27.01.2020 – At this year’s Biofach the product variety of the coconut palm is presented by exhibitors from Sri Lanka: They are bringing a variety of coconut specialities such as dried coconut, virgin coconut oil, coconut blossom sugar, coconut butter, coconut flour, coconut milk and coconut water to the world's leading trade fair for organic food, which takes place in Nuremberg from February 12 to 15. Further highlights from Sri Lanka are spices such as Ceylon cinnamon and different varieties of pepper, as well as essential oils. Besides the exhibitors from Sri Lanka, the Import Promotion Desk (IPD) supports exporters from Colombia, Côte d´Ivoire, Egypt, Ethiopia, Ecuador, Ghana, Indonesia, Kyrgyz-stan, Tunisia and Ukraine. They will be presenting their regional specialities in organic qual-ity at the joint stand of IPD and the German Society for International Cooperation (GIZ) (Booth 3A | 3A-220) as well as at the national pavilions.

Import Promotion Desk (IPD) supports exporters from Ecuador and seven more partner countries at the international trade fair for fruits and vegetables

Bonn/Berlin, 16.01.2020 – Ecuador is known for its biodiversity and offers a wide range of tropical fruits. The South American country lives up to its reputation at this year's Fruit Logistica, which takes place in Berlin from 5. to 7. of February. With bananas, pineapples, pitahayas, physalis and passionfruit, the exhibitors present a richly filled fruit basket (Hall
21 Booth B‐06). Import Promotion Desk (IPD), the German initiative for import promotion, has been supporting the partner country of this year's Fruit Logistica for two years now, and
accompanies producers to the European market. This year the IPD brings six companies from Ecuador to the international trade fair. In total, over 40 companies from eight IPD partner countries ‐ from Egypt, Ethiopia, Ecuador, Côte d`Ivoire, Ghana, Colombia, Peru and the Ukraine ‐ will present their range of fresh fruits and vegetables in Berlin.

Import Promotion Desk (IPD) focuses on organic products: Tropical fruits and high-quality vegetables and herbs from developing and emerging countries

Bonn/Berlin, 17 September 2019 - The demand for organic quality in the fruit and vegetable sector is growing steadily. Experts expect an annual increase of 9 percent each over the next five years (study "Global Organic Fruits and Vegetables Market - Growth, Trends, and Forecast" by the market research company Research and Markets). The Import Promotion Desk (IPD) takes advantage of this trend and supports companies from developing and emerging countries in the certification and marketing of organic products. At this year's Fruit Attraction, which will take place from 22 to 24 October in Madrid, the partner for import promotion will place a special focus on the organic segment from South America and Africa. (Hall 4, Booth E07)

The International Green Week - IGW Professional 2021 - will take place from 20 to 21 January 2021 exclusively as a virtual trade fair. The organizers are moving exchange, discussion and knowledge transfer around the topics of agriculture and food industry to a virtual platform

IPD now complements the digital range of IGW with a virtual matchmaking event in order to presentselected exporters from the African partner countries again this year. Under the motto "Made in Africa - Marketplace for Foods", from 18 - 22 January IPD presents together with the Afrika Verein e.V. selected producers from 7 African countries: Egypt, Ethiopia, Benin, Côte D'Ivoire, Ghana, South Africa and Tunisia.
German and European importers can get in touch with the companies in individual online meetings and find out about the wide range of products on offer, from fresh fruit and vegetables to herbs, spices, beans, oils, nuts and dried fruit.

All companies have been carefully selected for the event and are prepared for export to Europe and familiar with online meetings.  

Are you an exporter based in one of our partner countries? And would you like to export your products to Europe? To enter the selection process, please contact us.

Laura Schiefer

Fresh herbs, high-quality fruit and vegetables from new markets
Make contacts with reliable producers

Under the motto "Go Future", FRUIT LOGISTICA - the trade fair for fruit and vegetables in Berlin - offers its visitors and exhibitors a global platform for new ideas, exciting impulses and innovative solutions. Over 3,300 exhibitors and more than 72,000 trade visitors will have the opportunity to make new contacts and find reliable partners from 18 - 20 May 2021. 

Once again, IPD will provide European traders with carefully selected and reliable suppliers from developing and emerging countries. For all our exporters, criteria such as product quality, export capability and capacity as well as compliance with international standards and certifications were taken into account.

Are you an exporter based in one of our partner countries? And would you like to present your products at international exhibitions in Europe? To enter the selection process, please contact us:

Daniel Oppermann

Achieve new contacts to potential buyers in the EU.
Make your sales talks effective and successful.
Generate sustainable profits.

These are the goals of face-to-face contact at an international trade fairs.
But how to negotiate with potential European buyers and tour operators? How to present your products and services attractively in a short time during a meeting? How to master difficult dialogues? What are the business practices in Europe concerning communication, understanding of time, social manners and negotiation strategies?

In order to be well prepared for those issues, the IPD organizes sales trainings for exporters and tour operators participating in the IPD programme.
Those specialized trainings provide companies from our partner countries with the skills, concepts and methods which will help to influence the decisions of the counterparts and enhance the prospects of the trade fair participation.

The IPD experts will equip you with different tools and techniques to present your products and services to European buyers in a way that they will be familiar with – so that intercultural differences will not have a negative influence on your business talks. 

During the trade fair, you can put your newly acquired skills into practice. For this, IPD experts accompany pre-arranged meetings with potential business partners and give direct feedback. With this preparation, business with European buyers run smoothly and without any trouble.

Do you operate in one of the five sectors in our partner countries? And would you like to participate in the IPD programme? To enter the selection process, please contact us.

Contact

IPD procures new trade partner for the Ethiopian exporter GreenPath Food

GreenPath Food is Ethiopia’s first – and, up until now, its only – certified EU-organic producer and exporter organisation in the fruit and vegetable sector. Import Promotion Desk (IPD) added the company to its export promotion programme in 2017. With support of IPD, GreenPath Food was able to raise awareness for its products at European trade fairs and to establish successful trade relations. For two years now, they have been in close cooperation with the Hamburg-based import organisation ElbeFruit Europe, which markets EU-organically certified avocados, vegetables and fresh herbs from GreenPath Food in German-speaking countries. Their cooperation in the organic trade sector opens up new opportunities for both partners.