Producers from ten developing countries and emerging nations show the wide range and high quality of processed fruit and vegetables

Bonn/Berlin, 14.09.2021 – A wide variety of processed fruits and vegetables – including freeze-dried bananas, guanabana puree, fruit powder, dried courgettes and peppers as well as jalapeño and chilli peppers – will be presented by the Import Promotion Desk (IPD) at this year's Anuga. Around 30 IPD companies from developing and emerging countries will be showing their range of natural ingredients at the world's leading trade fair for the food and beverage industry, taking place in Cologne from the 9th  to 13th of October.

Exporters from Egypt, Ethiopia, Côte d'Ivoire, Ghana and Morocco as well as from four other IPD partner countries show their high-quality product range at the virtual B2B event "Fresh Produce".
Bonn/Berlin, April 14, 2021 - Mangoes, grapes, citrus fruits, pomegranates as well as sweet potatoes, fresh herbs and sugar snap peas are part of Africa's fruit and vegetable diversity that exporters will present at the Import Promotion Desk’s (IPD) virtual B2B meetings. The offerings from Egypt, Ethiopia, Côte d'Ivoire, Ghana and Morocco will be a focus of the Virtual B2B Event "Fresh Produce," which runs May 10-28. In addition, the import promotion initiative will present other companies from the IPD partner countries Ecuador, Colombia, Peru and Ukraine. Following the cancellation of the Fruit Logistica Special Edition, the IPD has decided at short notice to present the range of fresh fruit and vegetables from IPD partner countries in individual video meetings.

Bonn/Berlin, 28/01/2020 - Nearly 40 producers from developing and emerging countries will be presented to European trade visitors by the Import Promotion Desk (IPD) at this year's Biofach. This year, the world's leading trade fair for organic food will take place in virtual form from February 17 to 19. For the seventh time, IPD together with the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ), leading provider of in-ternational cooperation services, will present the wide range of organic products from developing and emerging countries under the motto "Organic Sourcing for Develop-ment". The Import Promotion Initiative’s free matchmaking services are open to all Euro-pean importers: IPD brings together traders from Europe with producers from developing and emerging countries.

Import Promotion Desk supports companies with virtual fairs and B2B meetings

Bonn/Berlin, 24.11.2020 – The corona pandemic poses challenges for companies worldwide: contact restrictions make international trade relations and the search for new products and reliable suppliers more difficult. Many of the international trade fairs that serve as important contact exchanges have been postponed. Import Promotion Desk (IPD), the import promotion initiative funded by the German Federal Ministry for Economic Cooperation and Development (BMZ), has developed a variety of online services to continue its work. In virtual meetings and trade fairs, IPD experts support German and European companies in opening up new supply markets and connect them with selected producers from developing countries and emerging nations.

Tap into the European market and make contacts.

Anuga – the world’s leading trade fair for the food and beverage industry.
This trade fair is the platform with around 7,400 exhibitors from more than 100 countries. It brings together over 165,000 trade visitors from 198 countries.

On Anuga, exporters get the opportunity to present their products so comprehensively in such a short period of time, win new clients and sales partners and get to know the latest European trends.

IPD will present promising suppliers from selected partner countries. From dried herbs over frozen fruit and vegetables to oils and teas – the exporters bring an extensive top-quality product range to Europe.

All exporters presented are carefully prepared by the IPD. Thus ensuring they are equipped with the required certificates for the European market and are familiar with the demands of the European trade sector. Immediately before and during the fair the IPD will offer practical support for the exhibition, including e.g. compilation of current market information, guidance on stand decoration, sales training for successful communication with potential customers.

Through targeted matchmaking, the IPD will network these exporters with the right importers in the EU, arranging initial contacts before the fair, organizing and accompanying b2b meetings during the exhibition and supporting the follow-up after the fair is over.

Are you an exporter based in one of our partner countries? And would you like to present your products at international exhibitions in Europe?

To enter the selection process, please contact us.

Shakhnoza Kurbanalieva

www.anuga.com

Achieve new contacts to potential buyers in the EU.
Make your sales talks effective and successful.
Generate sustainable profits.

These are the goals of face-to-face contact at an international trade fairs.
But how to negotiate with potential European buyers and tour operators? How to present your products and services attractively in a short time during a meeting? How to master difficult dialogues? What are the business practices in Europe concerning communication, understanding of time, social manners and negotiation strategies?

In order to be well prepared for those issues, the IPD organizes sales trainings for exporters and tour operators participating in the IPD programme.
Those specialized trainings provide companies from our partner countries with the skills, concepts and methods which will help to influence the decisions of the counterparts and enhance the prospects of the trade fair participation.

The IPD experts will equip you with different tools and techniques to present your products and services to European buyers in a way that they will be familiar with – so that intercultural differences will not have a negative influence on your business talks. 

During the trade fair, you can put your newly acquired skills into practice. For this, IPD experts accompany pre-arranged meetings with potential business partners and give direct feedback. With this preparation, business with European buyers run smoothly and without any trouble.

Do you operate in one of the five sectors in our partner countries? And would you like to participate in the IPD programme? To enter the selection process, please contact us.

Contact

Establishing contacts
Fi Europe & NI - the leading global event for supplements, nutraceuticals and functional food & beverages solutions – attracts a worldwide audience across the full spectrum of industry stakeholders responsible for the specification and development of new nutritional applications.

On the FiE 2020, IPD will again support well-prepared export companies from selected partner countries at this international trade fair. They get the opportunity to exhibit their diverse range of products to the European market, win new clients and get to know the latest European trends.

All exporters presented are carefully prepared by the IPD. Thus ensuring they are equipped with the required certificates for the European market and are familiar with the demands of the European trade sector.

Immediately before and during the fair, IPD will offer practical support for the exhibition, including e.g. compilation of current market information, guidance on stand decoration, sales training for successful communication with potential customers.

Through targeted matchmaking, IPD will network these exporters with the right importers in the EU, arranging initial contacts before the fair, organizing and accompanying b2b meetings during the exhibition and supporting the follow-up after the fair is over.

Are you an exporter based in one of our partner countries? And would you like to present your products at international exhibitions in Europe? To enter the selection process, please contact us.

Caroline Moraza

www.figlobal.com

IPD procures new trade partner for the Ethiopian exporter GreenPath Food

GreenPath Food is Ethiopia’s first – and, up until now, its only – certified EU-organic producer and exporter organisation in the fruit and vegetable sector. Import Promotion Desk (IPD) added the company to its export promotion programme in 2017. With support of IPD, GreenPath Food was able to raise awareness for its products at European trade fairs and to establish successful trade relations. For two years now, they have been in close cooperation with the Hamburg-based import organisation ElbeFruit Europe, which markets EU-organically certified avocados, vegetables and fresh herbs from GreenPath Food in German-speaking countries. Their cooperation in the organic trade sector opens up new opportunities for both partners.